On November 20th, Shanghai GM announced the enterprise car networking strategy named “Che·Lian·Unlimited†at the Guangzhou Auto Show. The company will launch the OnStar Star 4GLTE service in 2015. Shanghai GM also hopes to create a technological advantage and break through in competition with German and Japanese brands.
Achieving Product-wide Connectivity in 2020 As an important technology and platform for the Internet of Vehicles strategy, Shanghai GM announced that it will be the first to launch the in-vehicle 4G LTE service in 2015. The service will also be first applied to Shanghai GM's Cadillac models next year.
According to Cai Bin, deputy general manager of Shanghai General Motors, Shanghai GM's car networking strategy includes three core contents: “in-vehicle information serviceâ€, “mobile entertainment and consumption†and “smart drivingâ€. With the popularization of Anjixing's 4GLTE service, the existing services such as automatic collision assistance, full-range voice control and real-time on-demand detection will be fully upgraded. At the same time, Shanghai GM will accelerate the development and application of mobile phone projection functions, and develop various App applications and services based on the Internet platform.
In addition, Shanghai GM will gradually develop autonomous driving technology. At present, Shanghai GM has semi-automatic driving technology such as adaptive cruise and lane offset warning. By 2020, Shanghai GM hopes to achieve 100% interconnection of its products.
Breaking through the advantages of technology Since the introduction of OnStar Anjixing in 2009, the human-computer interaction vehicle service has been operating in China for five years and provides online services to 1.5 million consumers in China. Cai Bin pointed out that the product of human-computer interaction is the prototype of the Internet of Vehicles. For this reason, Shanghai GM has accumulated rich technology and experience in human-computer interaction.
However, compared with the German team's distinct advantages in powertrain and Japanese fuel consumption, Cai Bin admits that Shanghai GM's logo on technical brands is not clear enough. Cai Bin told reporters: "How to build a technology brand that enhances the technological content and leads the development of product competitiveness is the most important content of Shanghai GM in the next five years." According to Shanghai General Manager Wang Yongqing, Shanghai GM was a month ago. A dedicated business unit was established to expand the business of the Internet of Vehicles.
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